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Dr.Gautam Bansal has got 25 years of experience in academics. He did his doctorate in the area of marketing with focus on organized retail sector from Punjabi University Patiala. He has done Masters in Business Administration. His core areas of Training and consultancy are Strategic Management, Strategic Marketing, Brand design strategies, Marketing Management and Business Research. He is UGC (NET) qualified. Dr. Bansal has got experience of learning and training at one of the top B-School of India, IIM Bangalore. Dr.Gautam Bansal has been associated with International school of Law and business, Lithuania, Europe as a visiting faculty since 2013. He has also delivered expert lectures on Strategic and Marketing Management at National College of Business and economics, Lahore, Pakistan to MBA-final students and to Executives of Lahore. He has been a regular corporate trainer to Industrial house such as Vardhman, Ludhiana on Management issues, Decision making and problem solving. He has also conducted several Executive and Management education training programs and workshops on management issues.
He has published more than 40 Research papers in various national and international conferences and journals. Till date he has guided More than 1500 students in research projects. He has authored books on consumer research, management information systems, research methodology, principles and practices of management along with contribution of chapters in different books on various management issues. He has also presented research papers at several seminars and conferences both at national and international levels. Few to name like international conference organized by Hofstra University, USA at Cairo Egypt and IQRA University, Islamabad, Pakistan.
His personal interest includes reading general management books and travelling .