Dirk Hopfl is a highly experienced leader in the field of higher education, with an extensive background in international student recruitment, partnership development, and career & alumni management.

Dirk serves as the Executive Director of Education at Asaya and is also the founder of eduALTO and Speechsquare, a company specializing in AI Speech Analytics.

Dirk played a pivotal role in leading the APAC region for Proeduca Group, which is the largest online education provider in the Spanish-speaking world. Additionally, he made significant contributions to the growth of IE University in APAC by establishing regional offices in India, China, and Singapore. His primary responsibilities encompassed Southeast Asia, ANZ, Hong Kong, and Taiwan.

Dirk holds an AMP and MBA from IE Business School, Spain, and a BBA from Universität Duisburg-Essen, Germany.