Over the past decade, Rayna has spearheaded growth in the EdTech market for over two hundred companies from 16 countries, using her in-depth industry knowledge to design customized consulting solutions for innovative EdTech from around the world. Her foundation in education is built upon her experience as a Title 1 classroom teacher and made actionable by her work in the publishing and policy fields. Her insight on procurement, pilots, pricing, packaging, and market strategy is illustrated through her practice as founder of RYE Consulting and RYE Collective. Recognized for her expertise, she is a prominent figure in Education, Ed Tech, and Education Policy circles, often presenting at major educational conferences nationwide.
Rayna is the Managing Principal Consultant of RYE. Rayna supports clients across each of our key service areas, which ensures a custom and comprehensive solution. Rayna's experience, both in the classroom and in publishing, has given her a unique perspective to lead and support curriculum development, instructional design, and professional learning tailored to the needs of the current PreK - Higher Ed climate.
Her legal background provides an additional layer of expertise to the Procurement services RYE offers, and her ability to create customized proposals tailored to each client's offerings is second to none. Her background in the classroom often adds additional perspective on how to make these proposals appealing to the organizations putting the requests out.
With her ability to bridge the gap between company sales staff, product experts, and stakeholders, Rayna uses a keen market strategy to offer specific advisory skills. These skills help foster the strategic relationships needed to develop an actionable plan. Recognized for her expertise, she is a prominent figure in Education, Ed Tech, and Education Policy circles, often presenting at major educational conferences nationwide.