
Research interests: strategic communication; leadership; organizational identity; institutional brand; sustainable development practices and their impacts on reputation and brand value; Higher Education. Has supervised multiple master’s dissertations.
Member of the consulting board of Porto Design Factory – an experimental co-creation platform for interdisciplinary education, experiment-based research, and industrial collaboration. PDF is a member of the Design Factory Global Network, headquartered at Aalto University, Finland.
Has participated in
international projects and education programs (Erasmus and Erasmus+),
presenting and publishing papers at International Conferences.
Is a member of the
scientific committees of two international conferences.
Arminda Sá Sequeira
Teaches Corporate and Strategic Communication at the Polytechnic University of Porto – Porto Accounting and Business School.
Work in progress: Ph.D. thesis in Strategic and Organizational Communication (Minho University).
Holds a Master’s degree in International Social and Economic Relations - School of Economics and Management, Minho University.
Affiliation: Member of CEOS-PP- Social and Organizational Research Centre
Network: Member of the Portuguese Society of Communication.
Has participated in international projects and education programs (Erasmus and Erasmus+), presenting and publishing papers at International Conferences.
Is a member of the scientific committees of two international conferences and one scientific review.
Publications and reviews: Published 1 book (authorship) and 1 (co-authorship) book, and several articles in international journals and reviewed articles for some international journals.
It is part of the University of Porto’s trainers’ scholarship